Having clean, accurate and up to date information within your membership database is essential to ensure that you are able to have an accurate view of your membership base and are able to communicate and engage with them as effectively as possible.
Data Checks & De-Duping
Silverbear Membership software has in-built tools that ensure that the data in your membership solution is of the highest possible quality. Address checking – based on postcode lookups, telephone number format checking, and email address format and domain validation, are all available to cleanse data as it is entered, or imported, to your solution. Automatic data de-duplication routines also ensure that no duplicate records exist within the solution – so you have one member, one clean member record.
Data Imports and Updates
There will be times during the course of managing your membership base when you will want to add to your list of prospective members, or add to existing lists of members, from lists produced by external sources. These may take the form of marketing lists, updated contact details collected from a show, or lists derived from a multiple of sources and in a multitude of formats.
Silverbear Membership software has built in tools to allow you to quickly and easily import external lists into the solution –providing data validation, cleansing and de-duplication routines as part of the import process. The source of imported data can also be easily recorded within the solution, satisfying data protection requirements, and making it quick and easy to identify the effective list providers from the not so effective.
Contact us for a demonstration or for more information. Call us on 0800 342 3060 or email membership@silverbear.com.