Member Recruitment and Retention

The old adage will always remain, that it is easier to keep existing members than it is to attract new ones! It’s therefore essential to demonstrate to each member the value of their membership. In today’s economic climate, it’s all too easy for members to find it hard to recall the benefits of their membership, and therefore delay or decline their renewal.

With Silverbear Membership software, a benefit statement can be produced and sent to the member, reminding them of the activity they’ve enjoyed since their last renewal. This can include:
  • The courses they’ve attended
  • Resources they’ve had access to
  • Qualifications they’ve achieved
  • Any other benefits of being a member of your organisation

Online Membership Management

Members can join and manage their membership online, making it easy for them to update and change their details, whenever they choose, fitting it in with their busy everyday life.

Recruiting Members Online

By combining your website and recruitment strategy with Silverbear Membership and social networking sites such as Twitter, Facebook and bebo, it is easy to refer a friend, and stimulate interest to a wider group of people. Campaigns to demonstrate the benefits of being a member of your organisation can also easily be run through Silverbear Membership, stimulating interest in your latest activities.

Sponsorship activities and events can be managed through Silverbear Membership software, with all activities and contact details being recorded, cross referenced with current contact information, and enabling recruitment initiatives to be sent out to non-members to stimulate new recruits.

Request Membership Software DemoContact us for a demonstration, or for more information. Call us on 0800 342 3060 or email membership@silverbear.com.